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Clara
Smyth
Director of Competitive Enablement Services
Klue
Clara leads Klue’s customers to better understand their competitive landscape and make stronger decisions about their go-to-market strategies. With over a decade of extensive experience ranging from leading sophisticated, programmatic compete teams to being the scrappy one-woman-shop, Clara has built some of the most successful compete programs for the world’s most reputable tech companies such as Slack, Salesforce, iCIMS, and Oracle NetSuite.
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05 June 2024 12:00 - 12:30
How to actually leverage AI in a CI role
In case you didn’t know, there is a lot of buzz around AI. A lot is great… but a lot is also fluff. In this session, Klue and industry experts are breaking down the actual ways we’re seeing competitive intel teams leverage AI in their roles over the past 18 months of working with this new technology. We’ll dig into the use cases that can speed up the most tedious tasks, the limitations with the current state of popular AI technology, and (of course) the two biggest things every practitioner needs to keep in mind: security and accuracy.

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